2024年4月23日发(作者：)

专利内容由知识产权出版社提供

专利名称：E-COMMERCE ADVERTISEMENT

PROMOTION EVALUATION METHOD BASED

ON CONSUMPTION TIMES

发明人：LI, Chubin,李楚斌

申请号：CN2017/090423

申请日：20170627

公开号：WO2019/000247A1

公开日：20190103

专利附图：

摘要：Provided is an e-commerce advertisement promotion evaluation method on the

basis of consumption times. The method comprises: when each social platform

promotion account forwards a promotion article, updating a two-dimensional code of a

public account contained in the promotion article according to an information

identification tag corresponding to each social platform promotion account; according to

the two-dimensional code of the public account corresponding to each social platform

promotion account, counting the amount of user attention and consumption times of a

merchant's public account originating from each social platform promotion account

within a preset time period; according to the amount of user attention and consumption

times of the merchant's public account originating from each social platform promotion

account, evaluating each social platform promotion account to calculate an evaluation

value; and when the evaluation value of the social platform promotion account is lower

than a preset value, generating a warning letter and sending the same to the social

platform promotion account. According to the method, the marketing effect of each

social platform promotion account is evaluated by dynamically updating the two-

dimensional code of the public account, which is advantageous for accurate marketing.

申请人：SHENZHEN XIUSTYLE BRAND COMMUNICATION CO., LTD.,深圳市秀趣品牌文化

传播有限公司

地址：LI, Chubin Room 707, Block A, Tianhui Building, Donghuan 1st Road, Longhua

District Shenzhen, Guangdong 518109 CN,中国广东省深圳市龙华区东环一路天汇大厦A座707李

楚斌, Guangdong 518109 CN

国籍：CN,CN

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