2024年4月23日发(作者：)

跨境电商b2c数据运营职业技能等级标准

(2021年版)

The topic I will be addressing is the "Cross-Border B2C E-

commerce Data Operations Professional Competency Framework

(2021 Edition)." In today's interconnected world, cross-

border e-commerce has become an integral part of global

trade. As the demand for online shopping grows

exponentially, businesses need skilled professionals who

can effectively manage and analyze data to drive their

operations forward. This competency framework aims to

define the necessary skills and knowledge required for

individuals working in this field.

我要讨论的主题是“跨境B2C电子商务数据运营专业能力框架

（2021年版）”。在当今互联互通的世界中，跨境电子商务已成为

全球贸易不可或缺的一部分。随着线上购物需求的呈指数级增长，

企业需要具备能够有效管理和分析数据以推动运营发展的技术人才。

该职业能力框架旨在定义在这一领域工作所需的必要技能和知识。

To begin with, professionals in cross-border B2C e-commerce

data operations should possess a strong foundation in data

analytics. They must have an in-depth understanding of

statistical analysis, data modeling, and visualization

techniques. Additionally, proficiency in programming

languages such as Python or R is crucial for efficiently

handling large datasets and developing automated processes.

从事跨境B2C电子商务数据运营的专业人员应具备扎实的数据分析

基础。他们必须深入了解统计分析、数据建模和可视化技术。熟练

掌握Python或R等编程语言对于高效处理大型数据集和开发自动化

流程至关重要。

Another important aspect of this competency framework is

data management. Professionals should be well-versed in

data cleaning, integration, and transformation techniques

to ensure the accuracy and reliability of the data being

analyzed. They should also have a strong understanding of

data privacy and security regulations to handle customer

information responsibly.

该职业能力框架的重要方面是数据管理。专业人员应精通数据清理、

整合和转换技术，以确保所分析的数据准确性和可靠性。他们还应

充分了解数据隐私和安全法规，以负责任地处理客户信息。

Furthermore, effective communication skills are essential

for professionals in this field. They need to be able to

present complex data analysis findings in a clear and

concise manner to stakeholders across different functions

within the organization. Strong written and verbal

communication skills will allow them to effectively convey

insights and recommendations derived from data analysis,

enabling informed decision-making.

有效的沟通技巧对于这个领域的专业人士来说至关重要。他们需要

能够以清晰简洁的方式向组织内不同职能的利益相关者呈现复杂的

数据分析结果。强大的书面和口头表达能力将使他们能够有效传达

从数据分析中得出的洞见和建议，促进明智决策。

Lastly, professionals in cross-border B2C e-commerce data

operations should possess a strong business acumen. They

need to understand the dynamics of the e-commerce industry,

including market trends, customer behavior, and competitive

landscape. This knowledge will allow them to identify

opportunities for growth and make data-driven

recommendations to optimize business performance.

从事跨境B2C电子商务数据运营的专业人员应具备强大的商业眼光。

他们需要了解电子商务行业的动态，包括市场趋势、客户行为和竞

争格局。这些知识将使他们能够发现增长机会，并提出基于数据的

建议以优化业务绩效。

In conclusion, the "Cross-Border B2C E-commerce Data

Operations Professional Competency Framework (2021

Edition)" defines the essential skills and knowledge

required for professionals in this field. From data

analytics and management to effective communication and

business acumen, these competencies are crucial for driving

successful operations in cross-border e-commerce. By

adhering to this framework, professionals can enhance their

capabilities and contribute effectively to the growth of

their organizations.

“跨境B2C电子商务数据运营专业能力框架（2021年版）”定义了

这一领域专业人士所需的基本技能和知识。从数据分析与管理到有

效沟通和商业眼光，这些能力对于推动跨境电子商务中成功的运营

至关重要。通过遵循这个框架，专业人士可以提升能力，并有效地

为组织的发展做出贡献。