2024年3月11日发(作者:)
互联网广告行业术语及缩写
4A American Association of Advertising Agencies 美国广告代理协会
ADX AD eXchange 广告交易平台
ad group 广告组
ADN AD Network 广告网络
ad placement 广告放置
ad safety 广告安全
affiliate 联盟
agreement-based advertising 合约广告
AUC Area Under Curve 曲线下面积
auction-based advertising 竞价广告
audience targeting 受众定向
ASN Average Show Number
BoW Bag of Words 词袋
banner ad 橫幅「告
bayesian learning 贝叶斯学习
BT Behaviorial Targeting 行为定向
bid term 竞价关键词
brand awareness 品牌广告
call out optimization 询价优化
campaign 广告计划
CoEC Click on Expected Click
CoPC Click on Predicted Click
CTR Click Through Rate 点击率
click value 愿击价值
CF Collaborative Filtering 协同过滤
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